Each day, the Lead411 research team scours through 600+ press releases and business articles including venture capital fundings, company launches, new office openings, customer press releases, etc. This information has given insight to which are the fastest growing companies in the U.S. Their “Hottest Companies” awards have been created to recognize these fast growing companies… more
Nearly every company has a social presence these days, but personal recommendations are often a more powerful way to boost sales. If you’ve never heard about a company before, but your friend has, you’ll likely trust her opinion over that of a complete stranger. But keeping track of how much customer referrals really help your… more
Strangers or friends can become the most successful brand advocates through online word-of-mouth marketing. Shasta Ventures thinks so highly of the idea that the venture capital firm — along with existing investors Norwest Venture Partners, Redpoint Ventures, and Trident Capital — sank $10 million in Series C funding into San Francisco-based Extole, a consumer-to-consumer social-marketing platform.… more
“Brands, now more than ever, can tap into and harness their online impact if they have the right knowledge and tools to do so,” Klaus told me. “With Facebook content doubling year-over-year, it is crucial for companies to locate their audience and provide them with content so that they can refer people, write testimonials, engage in… more
Following Record Growth in 2011, Leading Social Marketing Platform Closes Round with Participation from New and Existing Investors San Francisco, CA, Feb. 8, 2012 – Extole (www.extole.com), the leading Consumer-to-Consumer (C2C) Social Marketing Platform, today announced it has closed a $10 million Series C round of funding, bringing the company’s total financing to $22 million.… more
Harnessing the Power of Consumer-to-Consumer Social Marketing, Extole Creates a New, High-Value Marketing Channel for Brands and Agencies San Francisco, CA, Jan. 31, 2012 – Extole (www.extole.com), the leading Consumer-to-Consumer (C2C) Social Marketing Platform, continues to assert itself as a major force in the social marketing space, today announcing record growth for 2011 across revenue, new customer… more
Confronted with the need to try and market their products and reach new customers in this radically new media landscape, it’s easy for businesses to feel overwhelmed. Extole is one San Francisco startup that focuses on this problem. The company specializes in social marketing to help companies convert their best customers into a voluntary, viral, virtual sales… more
Social Media Insider Summit luncheon sponsor, Andrew Beranbom, co-founder and vice president of business development at Extole, just gave an interesting presentation showing how brands can utilize social media to amplify their marketing, and reminded attendees that for all the new bells and whistles, the fundamentals still apply.READ MORE
Across all industries, social media represents an incredible opportunity but also a challenge as companies know they need to be “social” but many are confused as to which program to execute and how. Retailers, and even savvy online retailers are not exempt from this confusion and, when all else fails, have focused on building a… more
Extole helps brands engage, interact and reach their goals by harnessing the full power of social media. Four brands from different verticals each had objectives which had to be reached with social media. By using Extole’s Social Recommendation Platform (SRP) each brand was able to meet and exceed their expectations. The common factor with each… more
