Customer-led growth is more than just a marketing strategy; when done right, it becomes the guiding principle behind almost every business decision. Within a CLG
Integrated referral and loyalty programs enhance customer lifetime value In an era where building brand loyalty and reducing customer acquisition costs are paramount, Extole, a
Extole’s CEO Matt Roche and Forrester’s VP Principal Analyst Mary Pilecki share customer-led growth insights and the impact it has on acquisition and retention programs.
Word-of-mouth has always been a powerful way to grow your business, but these days, it’s more critical than ever. Consumers increasingly rely on recommendations from friends and family to make purchas…
There’s no denying 2020 completely shook up consumer habits – and forced DTC brands to change the way they market to customers. Even though physical stores have reopened, we still face an economic dow…
Marketing financial services have become increasingly difficult in this highly digital era. But with the right marketing approach, it’s not impossible.
Today’s American traveler isn’t looking for an all-inclusive experience or a five-star resort. They’re looking for a great campsite.About one in five Americans went camping in 2021, and 8.3 million of…
