By now we’re all familiar with the importance of designing for mobile, but with some features it’s just hard to find the sweet spot between
By breaking refer-a-friend down into core numbers, you can learn quickly, iterate often, and keep the program constantly improving. Here are the best A/B tests to optimize the referral journey.
52% of people discover new apps through word-of-mouth. When we see an app that’s sent to us from a friend, we’re far more likely to try it out than one we stumble across on the App Store.
Google’s AdWords used to be the only real player in digital advertising. People would search for specific things from their desktops, the vast majority of
If you’re starting a refer-a-friend program, this all-images article will give you plenty of referral ideas, save you time, and put you in the right direction.
Rather than thinking about the people involved in referral, you need to be thinking about the critical moments when those referrals happen.
